In 2 seconds how many women looking for weight loss or summer fitness program would pause as they read the Calgary Herald to read this ad for Bikini Boot Camp?
Not very many. Some will see the big type or the shapely torso in the upper right corner (which initially I saw as a pair of lavendar sea horses :) but probably most will miss the message.
Visit http://www.bikinibootcamp.ca/ and you'll find photos, testimonials and details of the program. Meet the many trainers and discover the firm's competitive advantages. This print ad will drive more traffic to the website with a picture and benefit headline and a few lines of copy that convince her to go online to register.
No comments:
Post a Comment