Thursday, January 15, 2009

New look after Lasik


Considering Lasik? You may find it hard to resist this message for Florida Vision in the Stuart (Fla) News.

First thing you see in the word LASIK, then you can't help but look at her face and imagine life without glasses. Wow, how life would be different!

The ad is artfully designed though a bit busy with a few too many copy points. Better to cause readers to call or click to the website.

Here's a case where less is more.