Monday, November 15, 2010

Bay Creek ad sells lifestyle


Pretty amazing offer-- 3 day/ 2 night getaway with two rounds of golf and $100 restaurant gift certificate-- for visiting Bay Creek near Cape Charles, Va. It's all part of the development company's Discovery Tour.

I like this ad for its simple layout, clean design and well written copy. 
This one scores a 10 in all three categories-- signal, benefit, proof.  It all adds up to making you want to call.