Sunday, June 28, 2009

Better way to beat the heat




Summer's here. It's going to be hot.

Colorado Comfort wants to be your HVAC solution.

This quarter page display ad features a pretty face with Popsicle in each hand. Effective because its funny and not what you were expecting. Gets your attention.

The benefit is strong too with the price broken down to just $3.00 per day.

Call to action is clear with deadline to take cash in on the savings.

Graphically the ad is weak from the neck down. Easy to fix by using snappier fonts and up sizing the logo.

Fun way to sell the product.