Friday, April 25, 2008

Fun day & night for young couples in this banner ad


Great execution with this banner for Hot Springs, Arkansas. Designers hit the target audience with these action shots of a young couple riding a jet ski in the day and another soaking in the hot tub at night.
If you are one of the thousands to spot this skyscraper on the website for the Dallas Morning News-- and you were looking for a getaway-- there's a good chance you will click for more information. Smartly, they've listed the toll free number too, in case you prefer to call. America's First Resort sells fun.

1 comment:

Ready Maid said...

Well, thanks to a Google News Alert for Hot Springs, Ark., I ran across your post. Yep, it's a good banner ad; but what's even better: it's true!

Six years ago, my husband and I visited Hot Springs only one day before deciding to move here.

Named as the No. 1 place in America to retire by geographer Warren Bland , Hot Springs' was confirmed as a top retirement destination on a recent Today Show segment by realtor Barbara Corcoran.

I gotta admit, Hot Springs is a pretty cool place to live, even for those of us who aren't yet retired.

To see some of the things we particularly enjoy, check out Spa Vlogger.

Rebecca McCormick,
Travel Journalist and Photographer, The Sentinel-Record