Okay sports fans, looking for something to do? Pickup a copy of the Riverside (Ca) Press Enterprise this weekend and your eyes will stop on this black & white print ad promoting the upcoming World Welterweight Championship. Designers want you to call Soboba Casino or go to their website to buy your tickets. Powerful ad with strong marks for attention, interest, desire and action.
I'd make the phone number bigger but don't tell that to the four guys in the ad. They already look like they are ready to take me out back.
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