Friday, February 29, 2008

Recruiting Broncos Cheerleaders for 2008

Who says print help wanted ads are boring? Here's one from the Denver Post/Rocky Mountain News that makes you look. Obviously the target audience are young adult females who have the looks and skills to make the spirit team for the Denver Broncos. Give this ad high marks for getting the reader's attention. The photo dominates the ad space and the headline urges qualified candidates to apply for auditions. The layout is clean and easy on the eyes. Content may be light on text but offers just enough info for cheerleader wannabes to call or visit the website for more detail. Count on this recruitment ad to bring plenty of applicants.

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