Typically my eyes will skip past an ad for women's shoes. Not this time. It wasn't the shape or style of the platformed, open toed sandals in this ad on the pages of the Calgary Herald.
What piqued my interest was the air or steam or whatever spraying from sole. I searched the ad from top to bottom for some sort of explanation. Finding none I went to the website-- geox.com--- and quickly learned the patented difference about Geox, the shoes that breathe. Shoes for every foot, work or play, man, woman or child. The best part was discovering on the website funny TV commercials including one labeled "smelly airport." Check it out.
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