Sexy Bisha

So.. you find yourself thumbing through the pages of the Toronto Globe & Mail until your eyes happen upon this striking display ad for Bisha Hotel & Residences.

You are going to stop and look. If you are interested in a luxury condo where Attitude is Living Your Life, Where You Want It, As You Like It... then you will stop what you are doing to check out the website.

The black & white image featuring her daring look and the blindfold that leaves you wondering "what's this about?" cause this one to get more than average attention.

An upscale look for Bisha's luxury, cosmopolitan lifestyle.

Results may suffer, though, for unless you stop for a tour at http://www.bisha.com/ you may miss its many benefits.

What's My Car Worth?

Shopping for a new car, wondering what you can get for your trade? The answer is a click away when you happen upon this 300x250 box ad on the home page of the Naples Daily News.

No style points for the look and feel of this online display ad. Graphically, you might not know the ad is brought to you by a used car dealer. But the simple question and strong call to action will deliver a higher than average click through rate from people ready to shop for a new car.

That's because we all want to know "what's my car worth?"

Alaska to Hawaii?

Picture yourself getting away from it all and flying to Hawaii. That's what Alaska Airlines wants to make you think when you see this display ad in the Contra Costa Times.

As easy as 1-2-3 to take advantage of their great promotional rate of $159 each way from Oakland.

Expect good response to this ad for its simple design, creative approach, well written copy and branding.

Aristocrat

Strong signal, benefit, proof in this beauty that I spotted today in the Kansas City Star.

The image of the 2010 C300 coming at you certainly stops you right in your tracks. The headline begs you to read more. And the ad copy with sign and drive lease payments of $459 per month call you to visit Aristocrat Motors to take a test drive.

Who says that print ads are dead?

Take me away to the Land of Lagniappe

Wow, did you spot this beauty last weekend in the Houston Chronicle? They say any ad has 2 seconds to get your attention. Well this one had me at hello. The photo introduces us to the Lauberge du lac Casino Resort in Lake Charles, LA. The designers kept my interest with the headline: Rooms from $149. Extra helping of luxury included. But the clincher came in the body copy that promises golf, shopping and an escape to another world. Not being from Louisiana I had to check the definition for Lagniappe-- a little something extra you get when you make a purchase from a merchant in that part of the country. It all makes you want to call or visit their website to book a reservation.

Swanson ad stacks up nicely

Did you spot this one from Swanson during the holidays? This full color, full page ran in major metros across the country, touting Swanson's as an essential ingredient for the holiday meal.

I like this ad for the creative design, the unusual image of platter of turkey, topped with all the fixins, creating a most unexpected shape. It puts all eyes on the sturdy can of broth at the base.

Hold the MSG, this is 100% natural broth!

Big Screen TV promotion is a big winner

Nearly everyone will watch the Super Bowl on a Big Screen TV.

Rooms To Go does a super job of bundling Samsung's Ultra Slim HDTV with purchase of living room sets in a variety of price ranges.

Expect a surge in business for this retailer with the big game just a few weeks away.

By the way-- this display ad jumps off the page with its strong signal, benefit and proof. I like the bright colors and the careful use of white space.,